
Infinity Cube
Project Collaborators: | Zest Finance |
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Date: | Version 1: October 19, 2017 Version 2: October 11, 2018 Version 3: November 12, 2019 |
Location: | Money 20/20 Conventions (Las Vegas, Nevada) |
Materials: | - |

Starting with pencil sketches and moving into the CAD world helps visualize a trade show booth before confirming production.

Using their existing mascot and logo, we created a custom acrylic inlayed sign with different layers to achieve a shading effect.

Creating the vector files in 2d is crucial to create the 3D CAD file to save time before rendering.

After the CAD has been finalized, the toolpathing is created to run the CNC machines to spec to the drawings.
After CNC routing the MDF, we primer paint the pieces to prepare them for the finish layer.
We machined all of the plywood pieces to slot together and be strong and supportive instead of relying on visible hardware.

Using 1/4" thick MDF, we laser cut the 3 rings to hold our LEDs for the centerpiece tree sculpture.

Painting the MDF laser cut pieces covers the burning off of the machine as well as changes the appearance of the material.

Fluorescent edge glow acrylic snaps in with the black MDF rings to create a custom shaped LED lamps.

After CNC routing the MDF layers, we test fit them together in sections.

After the primer coat, the finish coat is applied in layers to achieve a detailed shading effect.

After the final paint coat, we applied preserved moss on the flat layers to bring a sense of natural aesthetic and coloring.

Using inlayed laser cut acrylic, we created a custom flat sign for the booth from the client's digital logo.

The controller housing for the LEDs is built so that it can be transported easy from event to event without getting damaged.

Using the same design from the large LED flower lamps, we fabricated similar style small flowers that we placed around the trade show booth.

We back-painted the orange acrylic on the bottom surface to match the company color palate.

The side waves have over 5000 hand drilled holes with inlayed acrylic circles to allow light to shine through.

Using 25 custom LED flowers, we created a centerpiece in the shape of a tree to represent growth and technology that was in line with the brands vision.

Having an iPad controlling the LEDs is a great way to have interactivity with your audience for events.

Our team installed this trade show booth at the Las Vegas: Money 20/20 convention.

The following year, a redesign was needed, so we created two spinning lightbox cubes with a dual-sided glowing mascot on top.

We designed a finger-jointed assembly for all of the faces of the cube to allow for a stronger overall piece.

After CNC'ing the 5 sides of the cube and assembling it, the fitment of the robot mascot can begin by hand sawing the opening.

By creating CNC'd pockets inside of the robot design, we were able to achieve a glowing lightbox effect through both sides of the character.

The following year, we setup this revised version with their rebranded mascot that spins around it's vertex at 2 mph on a motorized platform.

We created a 20' by 20' perimeter made out of anodized aluminum channels that contained 8x glowing lightboxes with vinyl on the outside.

Each panel around the perimeter had vinyl adhered to diffuser acrylic so that specific letters glowed and others did not.

The final version of the tradebooth was an upgrade to the top cube exchanging it for an infinity cube made of steel.

The larger top cube was replaced with a steel square tube design that allowed for the LED strips to shine on all inside angles.

The infinity cube was created with special acrylic attached to a steel frame with a custom chromed sphere hanging from the middle.

The infinity cube plays off the special 2-way acrylic that is able to reflect light inwards, but also allow just a little bit of the reflection bounced back to give the "infinity" effect.

The chrome sphere hanging from the top corner of the cube acts to reflect the inner dimensions of the infinity cube and also to add contrast to the sharp angles inside.